Quality Guidelines

The following Quality Guidelines outline the standards applied to all campaigns submitted to RoiPerfect. These rules exist to ensure user safety, maintain platform integrity, and protect advertisers and publishers from compliance risks. All creatives, landing pages, scripts, and redirects must follow the policies below to remain eligible for approval.

1. Common Reasons for Campaign Rejection

Campaigns may be rejected for any of the following reasons:

• Landing page not accessible: The page does not load for the selected GEO, device type, or network.
• Adult or explicit content: Pornography, explicit nudity, or sexualized materials are not allowed.
• Audio or auto-play sound: Creatives that play sound automatically will be rejected.
• Malware, viruses, phishing: Harmful code, deceptive installers, or threats to user security are prohibited.
• Misleading claims: Creatives must match the landing page. Fake alerts, false rewards, or deceptive transitions are banned.
• Repulsive content: Shock imagery, graphic visuals, or disturbing content is not allowed.
• Auto-downloads or forced installs: Software or apps must not download automatically without user intent.
• Illegal or restricted products: Drugs, CBD, alcohol, weapons, counterfeit goods, and similar items are prohibited.
• Landing with no exit option: Landing pages must include a visible close button or back navigation.
• Fake technical support or system warnings: Falsely impersonating OS alerts, antivirus tools, or system messages is not allowed.
• Political messaging: Campaigns involving elections, political parties, propaganda, or socially divisive messaging are not permitted.
• Copyright violations: Using protected intellectual property, brand names, or trademarks without permission is forbidden.

2. Prohibited Categories of Products & Services

Certain product types are not allowed under any circumstances:

• Pornography, adult services, or sexually explicit material.
• Fake news, fabricated stories, impersonation of official entities.
• Malware, spyware, phishing pages, or forced redirects.
• Illegal or prescription drugs, recreational narcotics, or unverified supplements.
• Alcohol, tobacco, vaping products, or related accessories.
• Hateful, abusive, discriminatory, or violent content.
• Software that installs automatically without permission.
• Fraudulent financial services, pyramid schemes, get-rich-quick offers.
• Weapons, explosives, or content that threatens public safety.

3. Compliance Requirements

All campaigns must comply with RoiPerfect’s Terms of Service and applicable regional legislation. We reserve the right to request adjustments, additional documentation, compliance proof, or identity verification before approving or continuing campaign delivery.

RoiPerfect may reject content at its sole discretion if it poses legal, safety, technical, or reputational risks to the platform or users.

4. Continuous Monitoring & Enforcement

Campaigns undergo continuous review. Even after approval, campaigns may be paused or disabled if:

• the landing page content changes after approval;
• targeting settings are modified in a way that violates policy;
• user complaints or security alerts are reported;
• performance patterns suggest fraudulent or harmful behavior;
• new regulations require changes or restrictions.

Repeated violations may result in account suspension or termination. Serious violations involving fraud, malware, or security threats may lead to permanent bans.

5. Final Notes

Maintaining a high standard of campaign quality helps ensure better traffic performance, stable advertiser–publisher relations, and long-term trust in the RoiPerfect ecosystem.

If you have questions regarding these guidelines or require clarification before submitting creatives, contact us at: [email protected].